Blog

Engineering Insights & Product Thinking

Practical engineering insights, product thinking, and lessons from building real products.

Editorial vector illustration of Freddy, a small friendly invoicing agent, turning a spoken voice note into a sent invoice — an hour of work in five minutes.
How We Work

How We Cut Monthly Invoicing From an Hour to Five Minutes — With an AI Agent Named Freddy

Tarun Bhukya·June 22, 2026
How to choose a tech stack for your startup — the honest, stack-agnostic guide
Product Engineering

How to Choose a Tech Stack for Your Startup (Without the Hype)

Tarun Bhukya·June 16, 2026
When and how to scale your MVP into a real product — the honest signals and the path
MVP Development

When (and How) to Scale Your MVP Into a Real Product

Tarun Bhukya·June 15, 2026
Build vs buy software — a founder's framework for deciding what to build, buy, or partner for
Product Engineering

Build vs Buy: A Founder's Framework for Deciding What to Build

Tarun Bhukya·June 13, 2026
No-code vs custom development — knowing when your no-code app hits the ceiling
Product Engineering

No-Code vs Custom: When Your No-Code App Hits the Ceiling

Tarun Bhukya·June 12, 2026
How to start building your product on a limited budget — the constructive playbook
MVP Development

How to Start Building Your Product on a Limited Budget

Tarun Bhukya·June 11, 2026
Avoiding vendor lock-in — owning your code, docs, and roadmap from day one
Code Ownership

Avoiding Vendor Lock-In: Owning Your Code, Docs, and Roadmap

Tarun Bhukya·June 10, 2026
How to choose an engineering partner who'll still be here in two years
Choosing a Partner

How to Choose an Engineering Partner Who'll Still Be Here in 2 Years

Tarun Bhukya·June 1, 2026
How to screen Python developers — what to actually look for when hiring
Hiring

Hiring Python Developers: What to Actually Screen For

Tarun Bhukya·May 22, 2026
Choosing a software development engagement model — dedicated team, project-based, or staff augmentation
Engagement Models

Dedicated Team vs Project-Based vs Staff Augmentation: Which Engagement Model Fits You

Tarun Bhukya·May 13, 2026
When not to build an MVP — signs you're not ready, from the team that builds them
MVP Development

When NOT to Build an MVP: Signs You're Not Ready

Tarun Bhukya·May 4, 2026
How to scope a software project before you spend a dollar — a founder's guide
MVP Development

How to Scope a Software Project Before You Spend a Dollar

Tarun Bhukya·April 24, 2026
Freelancer vs Agency for software development — an honest comparison of trade-offs
Hiring and Team Building

Freelancer vs. Agency for Software Development: An Honest Comparison

Tarun Bhukya·April 15, 2026
Code handoff checklist — how to evaluate if your agency's code is ready to hand over
Code Quality and Handoff

How to Evaluate if Your Agency's Code Is Handoff-Ready

Tarun Bhukya·April 13, 2026
Code Shop vs Product Engineering Team — understanding the difference and why it matters
Product Engineering

Code Shop vs. Product Engineering Team: What's the Difference?

Ankit Singhaniya·April 11, 2026
MVP Development Process — a week-by-week breakdown of what building an MVP really looks like
MVP Development

MVP Development Process: What 8 Weeks Really Looks Like

Ankit Singhaniya·April 9, 2026
How to hire developers for your startup without getting burned
Hiring Developers

How to Hire Developers for Your Startup

Ankit Singhaniya·April 7, 2026
Staff augmentation vs outsourcing — understanding the real differences
Resource Augmentation

Staff Augmentation vs. Outsourcing: What's Actually Different?

Tarun Bhukya·April 5, 2026
How much does MVP development cost in 2026 — a founder's honest guide
MVP Development

How Much Does MVP Development Cost in 2026?

Tarun Bhukya·April 3, 2026
Why We Built Formester — lessons from building our own SaaS product
Thought Leadership

Why We Built Formester — and What It Taught Us

Tarun Bhukya·April 1, 2026
Nginx beginner's guide — installation, configuration, reverse proxy, and common gotchas
Tech

A Beginner's Guide to Nginx: Getting Started with the Popular Web Server.

Tarun Bhukya·October 25, 2023
Cover image for the blog, "Understanding the difference between Ruby class method and instance method"
Tech

Understanding the difference between Ruby class method and instance method

Ankit Singhaniya·October 3, 2022
Cover image for the blog, "Using Vue.js in Rails"
Tech

Using Vue.js in Rails

Ankit Singhaniya·October 1, 2022